Radio & TV Campaigns
Offer a wide range of services to help businesses establish.
Introduction
Straightup’s Radio & TV Campaign solutions help you reach millions of potential property buyers and investors across regional and national channels. From 30-second radio jingles to high-impact TV commercials—we offer full-service creative, media buying, and broadcast strategy tailored to the real estate market.
What We Offer
- Radio Campaign Planning & Jingle Production – We script, produce, and schedule radio ads that resonate with your local audience, delivering your message at the right time slots.
- TV Media Buying & Ad Spot Booking – We help place your brand on top entertainment, regional, and news channels with geo-targeted reach based on your project location.
- Scriptwriting, Voiceovers & Studio Production – From creative scriptwriting to voice talent selection and full audio/video production—we ensure your message is sharp, persuasive, and on-brand.
- Festive, Launch & Limited-Time Offer Campaigns – Use radio or TV to create urgency around launch events, limited-time discounts, or milestone announcements.
- Lead Attribution & Audience Response Strategy – We track engagement through campaign-specific WhatsApp numbers, QR codes, vanity URLs, and post-airing recall campaigns.
Ideal For
- Builders launching high-ticket or mass-market projects
- Real estate firms in Tier 2 & Tier 3 cities with strong radio/TV reach
- Developers running festive offer campaigns
- Brands wanting mass recall during pre-launch or RERA approval phase
- Channel partners planning multi-media strategy
Market Expertise
In-depth knowledge of the residential and commercial property sectors.
Data-Driven Insights
Accurate market analysis, trends, and investment potential evaluation.
End-to-End Support
From property search to final transactions, we handle everything.
Trusted Network
Strong partnerships with developers, agents, and financial institutions.
Why Straightup?
- Regional + national media expertise
- Script-to-screen execution support
- Multilingual creatives (English, Hindi, Gujarati, etc.)
- Cross-channel integration (TV + radio + digital)
- Focused on ROI, not just awareness
FAQ's
Radio & TV Campaigns
Which radio and TV channels do you work with?
We work with channels like Radio Mirchi, Red FM, My FM, Big FM, and TV channels such as Colors Gujarati, Zee News, Aaj Tak, CNBC Awaaz, and regional networks based on your market.
What’s the minimum budget for a campaign?
Radio campaigns can start as low as ₹30,000 per city. TV spots begin from ₹75,000–₹1,50,000 depending on timing, duration, and channel.
Can you create the jingle or video ad too?
Yes. We handle end-to-end production including scripting, voiceover, music, animation, and video shooting/editing as per the format required.
How long does a typical campaign run?
Most campaigns run 7–21 days. We recommend high-frequency short bursts for radio and specific time-slot airing for TV for best impact.
How do I know the campaign is working?
We track response using unique URLs, QR codes, dedicated contact numbers, and post-campaign analytics tied to enquiries or footfall.
Can you run regional language ads?
Absolutely. We specialize in Gujarati, Hindi, Marathi, and South Indian language creatives for regional radio and TV campaigns.
